Wednesday, April 9, 2014

Pepsi Wins CUNY.

I was surprised this summer to learn that the City University System of New York had been waging a war against Coca-Cola.  They wanted the soft drink banned from its campuses.  At first I thought this was yet another skirmish in the Great Obesity War, but it turns out I was wrong.  It was actually political.

2013 Pepsi NFL Can
Students were upset about Coca-Cola's alleged tactics against union leaders in Columbia.  They also dredged up complaints of Coca-Cola discriminating, that most sacred of politically correct words, against fellows in New York City.  Of course, they accepted Pepsi with open arms provided they paid handsomely, of course.  How does 21 million dollars over ten years sound?  Interestingly, Coca-Cola was only paying $60,000 a year.  Guess it's not surprising Pepsi won.  Funny how no one ever complains about discrimination against the company that can't pay as much.

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