7-Up Gold Commercial

I never posted a commercial for the elusive 7-Up Gold soda that briefly appeared in 1988.  I wrote before the soda had a ginger-ale taste, but I have since read it also had an apple-cinnamon zing too.  I wish I could have tried it.  Sadly, I doubt I ever will.  I can least imagine how awesome I would have been at a classy restaurant with 7-Up Gold served to me as a teenager.  So wild.  Nothing like bothering the well-to-dos at the table next to you by trying that new-fangled soda with your wild friends.  Maybe that was the problem.  Why market 7-Up as having a wild side? If they would have left out the caffeine and marketed it as a homey grandma's house beverage with a heart warming hearth or something mom's might have bought it. Maybe it could have even been a seasonal thing.  Dr. Pepper/Snapple should try to bring back 7-Up Gold as a holiday beverage.  If it sticks, then they can expand.  That's what I think.  I should contact Dr. Pepper/Snapple.  In fact, I just did.  So can you.

You too can be wild if you drink 7-Up Gold

7-Up Ten and Buddies

I had heard about Dr. Pepper 10.  The Dr. Pepper 10 can and advertising campaign is worthy of a post itself which I will deliver in the near future, most likely when I obtain my own copy of its masculine can.  What I didn't know however, was that Dr. Pepper/Snapple released other versions of 10 calories soda as well.  I haven't seen any other this at my local supermarket so I will have to keep my eyes open for them.  Apparently, the ten calorie marketing has been a good move for the company and they are looking to capitalize on it.  So would I.

4 to look 4

7-Up Cool Spot

Did you know 7-Up was the soda Sprite calculated to squash?  Coca-Cola concocted Sprite to compete with 7-Up. Sprite won by 1978 by capturing the majority of the lemon-lime soda market.  Still, I have found memories of 7-Up, primarily because of this guy...

Cool Spot

I didn't know this guy's name until I just looked it up, but I remember seeing him in 7-Up commercials as a kid. I vaguely remember him in some contest where the object was to try to find "Cool Spot" after he had gone missing somehow.  (If anyone has more information on this contest, please let me know.)  Cool Spot was born in 1987, but he must be off at college or somewhere at this point because I haven't seen him around lately, at least with his arms, legs, and sunglasses.

Cool Spot Going Nintendo

Cool Spot had an impressive advertising linage.  His great-grandfather in the 1940s was simply the title 7UP soaring through the sky with wings.  His 1960s grandfather was the tagline "The Un-Cola."  His father was the mantra "No Caffeine" to make it stand apart from other drinks in a decade where people started thinking hey, caffeine could be bad for me! Cool Spot came along in 1987 riding his way into video games, as seen on the left.  But his son was the sassy campaign "Make 7-Up Yours," by far the most giggle inducing soda tag line to date.  Sadly, you don't hear that campaign anymore. Then again, you also don't much 7-Up advertising these days.  Sad.