TaB

Did you ever wonder what was before Diet Coke?  No one really wonders about things.  Diet Coke just always seems to have been there.  Well, as all good folks know, Diet Coke was released in 1982.  Before that year, however, Coca-Cola was already selling a Diet soda horrendously called TaB since 1963.  The legend goes a computer generated thousands of possible CVC names and Coca-Cola picked TaB, perhaps because it could help folks keep "tabs" on their weight.  Diet Coke quickly nudged TaB aside, but it is supposedly still sold in some markets.  If I can find one, I'd love a can of it.

Diet Coke's Father...TaB