Saturday, March 29, 2014

Can Draft and Coca-Cola Slogan Number 7

Can selection number 7.

2012 Holiday Coke Can
1922's Coca-Cola slogan of "Thirst Knows No Season" ironically only lasted four seasons.  A year later they changed it again.

1923: Enjoy Thirst

Oh!  Sounds a bit masochistic.  Make yourself hurt a bit.  Enjoy it.  You can tame it with the bubbly pleasure of Coca-Cola.  Don't fight it, relish it!  That thirst is going to guide you to the local pharmacy to buy a Coca-Cola.  It actually sounds a little like Sprite's relatively modern, "Obey your Thirst."  Who knows, some Sprite executive might have mined this old Coca-Cola slogan to create that one.

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