Saturday, March 1, 2014

Can Draft and Coca-Cola Slogans Number 3

And here is my third pick for the great inaugural can draft!

2011 Red Skull Cherry 7-Up

So far we've discussed two Coca-Cola slogans.  The third appears below...

1905: Coca-Cola Revives and Sustains

Huh?  I think most of us can think that's a bit of a step down from the previous slogan of "Delicious and Refreshing."  Why the change?  Apparently many sodas were sold in the early years for their supposed medicinal properties.  The 1905 slogan indeed makes the soda seem more like a pharmaceutical product.  I don't think such a slogan could survive today.  For Gatorade it might work, but certainly not Coca-Cola.  Oh well, check back next week for a new can and slogan.

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